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Brazilian Cowhide Rug

SKU#  428692
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Why We Love It

Natural and chic, our Brazilian Cowhide Rugs are known as the softest, most supple cowhide rugs on the market, and are the first choice of designers and home decorators everywhere. Our ivory to rich brown hide is easy care, and perfect for layering over natural fiber rugs or featuring on its own for a stunning designer statement. Finished in Brazil, these high-quality rugs are 100% cowhide and no two are alike.

Details & Dimensions

  • Handcrafted of 100% natural full skin, hair-on-hide with suede back
  • Each rug has a unique color, pattern and size. Colors range from ivory to rich brown
  • Rug should be professionally cleaned; normal care consists of shaking out dust on a regular basis
  • A World Market Rug Pad can be used, but will need to be cut to fit the irregular shaping of the rug
  • WorldMarket® Rug Pad recommended (learn more)
  • Made in Brazil
Size varies between 5'W x 7'L and 5'W x 8'L

Read the Buzz

Rated 4.2 out of 5 by 10 reviewers.
Rated 5 out of 5 by Excellent, but buy in store to get what you like! It turns out, there is a TREMENDOUS variation in this particular cowhide, so if there is a particular look you are going for or color scheme, buy it in the store, in person. It's a very large, very plush hide. The colors are bright, distinct on my particular hide. I ordered on line and did not get anything appearing as the picture. I somehow thought "Brazilian" was a breed typified by a general pattern, so expected to have a variation on a theme. But I like it! I'm glad I got something that will work and it perfectly suits its position. Could I be happier? Not sure now, I am liking this one more and more, even if it is almost all deep chocolate black. A little more dramatic than I wanted, but maybe this is best after all. Still, go in a store and get what you want! OR, let's lobby World Market to have the supplier separate into GENERAL colors... Black, Brown, Tan, ... That way you can at least get something closer to expectation. I don't think anyone expects a replica, but I didn't expect something totally different, and there is no edifying material to explain the EXTENT to which the colors may vary. Still, I am very pleased. But why the 60.00 handling fee? Mine arrived folded up in a box about 18X7X7 and was not heavy. I could understand if it were what the customer service agent said, a 'big bulky item' that will require additional packaging and rolling up... This was like folding a sheet into a bag and stuffing the bag in a box... 60.00. Really? Let's lobby about that, too! January 29, 2014
Rated 5 out of 5 by Beautiful rug nice features This is a gorgeous rug with beautiful colors, shape, size and great PRICE! October 5, 2012
Rated 5 out of 5 by Fabulous! But do buy in-store. I might have been disappointed had I purchased this cowhide rug online -- simply because then it would have been random chance whether or not I received the pale, almost monochromatic hide I desired. Happily, I knew this would be true so, instead, I headed to my nearest World Market and played compare and contrast with wood floor and fabric samples in hand. The result? I could not be happier. The hide I finally selected from the five available is subtle in coloration variation with no bare spots, nor even sparse spots, thus providing textural richness in a basically monochromatic theme. The hide is so easy to clean -- so easy that it can even be effectively cleaned just by sweeping it with a broom (or even a curry comb) rather than vacuuming. And, because hide hair has natural oils that deflect stain absorption, spills can be quickly dealt with using just a sponge or a dampened paper towel ... or, in a pinch, with an oxy-enzyme spray followed up with a rinse and sponge. I truly love this hide. And just for the record -- no, I do not find its production and availability horrifying ..... after all, this animal was raised for its food value. So. Let us be grateful for all creatures great and small who can provide aesthetic as well as dietary nourishment. November 28, 2011
Rated 5 out of 5 by What a finding at my local World Market! Wow ! for so long I was looking for one! the look and the price is just right. i was so happy to finally find my black & white cow hide rug! It is so unique and adds so much style to almost any room. I see lots of designers using this type of rug in the least expected places and it adds clever style. Way to go World Market for bringing one of a kind pieces from abroad. April 4, 2011
Rated 5 out of 5 by The Surpise is Well Worth It Wow!! I needed an area rug that would off-set my Southwestern decor but enhance my collection of Navajo rugs - this was a perfect match to create a rustic chic look. I was hestitant at first due to the fact that each rug is one-of-a-kind and you cannot select a color or near color choice. Thinking out of the box and taking a leap of faith was worth it. December 15, 2009
Rated 5 out of 5 by LOVE IT! wonderful soft hide - stores show various color variations, so had to hunt to find best pattern. looks great as an area rug or over wall to wall. threw it on the bed and it looked great - hip, contemporary. just got it so not sure how it will wear - says dry clean but i imagine since it is a real cow you could just sponge spots. use %25 off coupon to make it even more affordable! am buying more for sisters! November 18, 2009
Rated 4 out of 5 by Great hide, but smells I just purchased this in a store yesterday and am generally pleased, especially since I got it on sale and had an extra 20% coupon, so the price was certainly right! I had originally planned to get two in different colors to layer, but got only one, as they are really huge and two would look funny in my small living room. There are no markings or brands, very clean hide. The only thing that is off is that it smells like skunk. Didn't notice it in the store, but after it was in the house for a while, the room started smelling like skunk and I traced it to the hide. It is still in the bag, so maybe it will go away if I take it out and air it a bit. If not, I'll have to return it. Has anyone else had this problem and did it go away? August 30, 2015
Rated 4 out of 5 by No two are alike I've been looking for one of these to use in the sitting area of my bedroom. Our room is somewhat formal, black and white accents, black iron and crystal chandelier,oriental rug under the bed. I thought this would be more fun and casual. I found one in the store that had the gray tones I was looking for. With the friends and family sale it was a great price. These rugs need to be placed under furniture as they aren't particularly weighty and they could slide on a smoothe floor. I have the "campaign desk" on mine with the "twist stool". I think it's a nice accent. March 29, 2011
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