Hey, Ladies! Here’s the Beer You’ll Want for International Women’s Day.

International Women’s Day is March 8, and it’s a global event celebrating the accomplishments of women. The master brewers at Belgium’s Brouwerij Huyghe wanted to bring their own special touch to this important day by inviting 30 woman brewers to collaborate on a limited edition ale. The result? Delirium Deliria, a brew with a touch of floral finesse and a fine, fruity quality.

To learn more about this beloved brew, we sat down with the team at the brewery to ask a few pressing questions.

WM: What inspired you to craft an ale specifically for International Women’s Day?

Brouwerij Huyghe: Four years ago, the owner’s wife Catherine asked our female followers on Facebook what kind of beer they would like to have from Delirium. They came up with an Ale, not too strong, blond, smooth bitterness, refined, subtle dryhopped. As it was already the end of February, the obvious choice was to launch it on International Women’s Day on the 8th of March.

Hey, Ladies! Here's the Beer You'll Want for International Women's Day. - Discover, A World Market Blog

WM: With more than 30 female brewers helping with the finished product, how did this collaboration work?

Brouwerij Huyghe: Our brewmaster is used to it by now, but the women are always very interested in the brewing process and although they didn’t know each other before the brewing day, they left as a group of friends. Everybody has tasks during the day, and they are joined by 100 women in the afternoon for beertastings and foodpairings.

Hey, Ladies! Here's the Beer You'll Want for International Women's Day. - Discover, A World Market Blog

WM: What flavor profile can we expect to find in this brew? What makes it unique ?

Brouwerij Huyghe: Deliria is a pale blonde ale, brewed with pils malt, ground maize, oats and basmati rice. Hopped with Saaz, Styrian Golding and Spalter Select and dry hopped with Saaz, some coriander and a carefully selected yeast. It is also refermented in the bottle. It is perfectly balanced, with a fruity and flowery background and initial impressions of Chardonnay evolving towards a zesty but mild aroma of hops.

WM: What foods pair best with this ale?

Brouwerij Huyghe: Deliria can be combined with sweet and sour food – like rhubarb tart with goat cheese. And goes well with delicate herbs like rosemary.

Hey, Ladies! Here's the Beer You'll Want for International Women's Day. - Discover, A World Market Blog

WM: Why is this particular brew packaged in a ceramic bottle?

Brouwerij Huyghe: All the Delirium family beers are packed in the same ceramic-look bottle. It preserves the beer better than a brown bottle, and is the signature of the brand.

WM: We love the pink elephant on your label. What does she represent?

Brouwerij Huyghe: The pink elephant is one of the stages of Delirium Tremens. The stage were you see different animals. The pink elephant is the animal that is remembered best, and is the one we like most. It has become the logo of our brand.

Hey, Ladies! Here's the Beer You'll Want for International Women's Day. - Discover, A World Market Blog

WM: Your brewery has been crafting memorable brews since 1906. How does a classic brewery like yours honor old methods while still evolving?

Brouwerij Huyghe: Off course we invest in our brewery. We focus now on becoming the greenest brewery in Belgium with numerous environmental investments (70% of our waste water is recycled, 100% renewable energy). We focus as well on delivering outstanding quality, and try to improve our beer like we did since 1906.

 

 

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